How to Export Your Scented Candles and Diffusers to the U.S.: 2025 Compliance Rules

15/9/2025

The U.S. home fragrance market—including scented candles, reed diffusers, and room sprays—is growing rapidly, creating exciting opportunities for European manufacturers. However, entering this market requires strict regulatory compliance. Non-compliant products can be blocked at customs, removed from shelves, or expose your business to financial penalties.

EcoMundo supports brands in meeting U.S. standards to ensure a smooth and secure launch of your home fragrance products in 2025.

U.S. Regulatory Framework: Selling Home Fragrances in America

In the United States, consumer product safety is primarily overseen by the Consumer Product Safety Commission (CPSC). For candles and diffusers, several federal laws apply:

  • Federal Hazardous Substances Act (FHSA) – Regulates the use and labeling of substances that pose health or safety risks.
  • Consumer Product Safety Act (CPSA) – Sets general safety standards to protect consumers.
  • Fair Packaging and Labeling Act (FPLA) – Defines mandatory labeling rules (required information, claims, and clear consumer guidance).

In addition, the industry follows ASTM voluntary standards to improve candle safety—such as glass container resistance, wick safety, and fire prevention warnings. While these standards are technically “voluntary,” compliance is strongly recommended to avoid lawsuits, recalls, or reputational damage.

Finally, state-level rules may also apply. The best-known is California Proposition 65, which requires specific labeling if your product contains substances classified as carcinogenic or reproductive toxins.

Key Requirements for Entering the U.S. Market

Successfully launching scented candles and diffusers in the U.S. involves careful preparation:

  • Compliance with ASTM standards and federal laws (FHSA, CPSA, FPLA)
  • Verification of ingredient safety (fragrances, solvents, colorants, emissions)
  • Accurate, compliant labeling for consumers and retailers
  • Complete technical documentation for importers and authorities

By mastering these elements, brands can avoid import delays, reduce compliance risks, and build trust with U.S. distributors and consumers.

Why Partner with EcoMundo?

With over 15 years of expertise in international regulatory compliance, EcoMundo has guided numerous home fragrance brands and distributors through U.S. market entry. Our team of specialists provides:

  • Regulatory documentation support tailored to your products
  • Safety assessments and risk evaluations for candles and diffusers
  • Preparation of U.S.-compliant Safety Data Sheets (SDS)
  • Guidance on labeling compliance and claims review

🔎 Contact EcoMundo today for a personalized audit and a fast-track compliance plan to successfully launch your home fragrance line in the United States—and grow with confidence in 2025 and beyond.

The U.S. home fragrance market—including scented candles, reed diffusers, and room sprays—is growing rapidly, creating exciting opportunities for European manufacturers. However, entering this market requires strict regulatory compliance. Non-compliant products can be blocked at customs, removed from shelves, or expose your business to financial penalties.

EcoMundo supports brands in meeting U.S. standards to ensure a smooth and secure launch of your home fragrance products in 2025.

U.S. Regulatory Framework: Selling Home Fragrances in America

In the United States, consumer product safety is primarily overseen by the Consumer Product Safety Commission (CPSC). For candles and diffusers, several federal laws apply:

  • Federal Hazardous Substances Act (FHSA) – Regulates the use and labeling of substances that pose health or safety risks.
  • Consumer Product Safety Act (CPSA) – Sets general safety standards to protect consumers.
  • Fair Packaging and Labeling Act (FPLA) – Defines mandatory labeling rules (required information, claims, and clear consumer guidance).

In addition, the industry follows ASTM voluntary standards to improve candle safety—such as glass container resistance, wick safety, and fire prevention warnings. While these standards are technically “voluntary,” compliance is strongly recommended to avoid lawsuits, recalls, or reputational damage.

Finally, state-level rules may also apply. The best-known is California Proposition 65, which requires specific labeling if your product contains substances classified as carcinogenic or reproductive toxins.

Key Requirements for Entering the U.S. Market

Successfully launching scented candles and diffusers in the U.S. involves careful preparation:

  • Compliance with ASTM standards and federal laws (FHSA, CPSA, FPLA)
  • Verification of ingredient safety (fragrances, solvents, colorants, emissions)
  • Accurate, compliant labeling for consumers and retailers
  • Complete technical documentation for importers and authorities

By mastering these elements, brands can avoid import delays, reduce compliance risks, and build trust with U.S. distributors and consumers.

Why Partner with EcoMundo?

With over 15 years of expertise in international regulatory compliance, EcoMundo has guided numerous home fragrance brands and distributors through U.S. market entry. Our team of specialists provides:

  • Regulatory documentation support tailored to your products
  • Safety assessments and risk evaluations for candles and diffusers
  • Preparation of U.S.-compliant Safety Data Sheets (SDS)
  • Guidance on labeling compliance and claims review

🔎 Contact EcoMundo today for a personalized audit and a fast-track compliance plan to successfully launch your home fragrance line in the United States—and grow with confidence in 2025 and beyond.